Every week should SEO analytics be reviewed. SEO is fully based on prediction. SEO starts with keyword research and ends with content writing.
When you write content based on your targeted keywords, and publish it on your site. Then you should make sure your content is crawled by website crawl bots such as google spider bots. After then while you see your site content is crawled and indexed, your SEO analytics review process starts from there.
You should review your SEO analytics reports every week to check where your content is ranking. You should check whether it is ranking up or dropping its ranking on the search engine results page(SERP).
By monitoring your analytics, you can determine if you’re winning or still losing the battle for quality traffic.
What should review in SEO analytics reports?
- Track your keywords where it is ranking
- Track which keywords are getting the most impression
- Track which keywords are getting the most clicks
- Track which keywords are ranking down
- Track which article or blogs are getting the most traffic
What Should You Do With SEO Analytics Reports?
When you track your site performance and track your ranking and ranking down keywords, you need to create an SEO strategy.
First, you need to create blogs on your ranking keywords-related topic.
Then you need to check your ranking down keywords why there are losing their ranking and check the keyword competition (use tools Ahrefs, SEMrush, Moz, and Ubersuggest). Find low competition-related keywords for those keywords.
If you want to rank your content or blog based on those keywords you need to update your content. Increase your blog’s length, improve keyword implementation, and give more information about the topic.